News & Blog

  • Less is more when it comes to an effective marketing plan

    Thursday, January 29th, 2015
    Krista Souto

    Philadelphia B2B marketers proved their agility as we weathered a date change and the alleged “blizzard of 2015” to come together on January 28th at the Crowne Plaza, King of Prussia for a BMA Philly keynote event.

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  • Marketing Executive Breakfast Briefing

    Tuesday, November 11th, 2014
    Denise Williams

    Early birds gathered at the Southern Cross Kitchen in Conshohocken Thursday November 6, 2014 to listen in as industry experts share “A Year in Review.”

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  • Breakfast Roundtable on Marketing Education

    Wednesday, October 15th, 2014
    Denise Williams

    Widener University’s Mary Shoemaker, PH.D., Associate Professor of Marketing, shared her take on recruiting new marketing talent and what the next generation of marketers is focusing on right now. The breakfast round table produced some key insights for marketers to ponder:

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  • Steve Ligouri Talks About The State Of Marketing

    Friday, October 10th, 2014
    Denise Williams

    Steve Liguori, Founder & CEO of Liguori Innovation, and board member of the BMA, addressed a room full of business marketers on the state of the industry – and more.

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  • Ok, You are Social. Now What? Are you converting social media hits into measureable ROI?

    Tuesday, June 3rd, 2014
    Denise Williams
    Ok, You are Social. Now What? Are you converting social media hits into measureable ROI?

    An Urban Saloon crowd of BMA members and guests gathered to hear the panels’ view on “How to Convert Social Media Hits into Measureable ROI Through Multi-Channel Engagement.” Brian Wiggins, Audience Development Director, Philadelphia Business Journal moderated the panel of three marketing experts.

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Upcoming Events

BMAPhilly's Tech Round-up: 7 New Technologies Your Biz Can't Live Without!

March 18, 2015 - 18:30 pm

Register here: http://bit.ly/1DmXp7d

The Philly Chapter of the BMA is tapping into our own digs -- the Philly scene -- to bring you the hottest and newest technologies to jump start your pipeline (and your sales team). And they're in our backyard!

B2B marketers today are leveraging automation like never before.

Be in the know!

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