About Us

Begun in 1922 as the National Industrial Advertising Association, the Business Marketing Association today represents a lifetime of expertise in business-to-business marketing and communications. For more than 80 years, the BMA has been the pre-eminent service organization for professionals in this vital industry.

The Philadelphia BMA chapter is dedicated to improving professional skills and networking for business-to-business professionals through hosted educational events, panel discussions, expert guest speakers and social and networking events. The chapter also includes ‘having fun’ in its list of objectives!

Our focus is marketing education and networking. Our events typically follow one of the following formats.

Keynote Presentations

Our premier events are our Keynote sessions. These educational programs feature some of the top B2B marketing minds in the region. Keynote sessions are conducted in a variety of formats, moderated panel sessions, presentation and dinner round table, and are always filled with valuable content about the latest in marketing practice, technology and trends.

BMA Peer-to-Peer Roundtables

The BMA Philadelphia has launched a new series in our programming calendar, the Peer-to-Peer Roundtable Breakfasts. We think this is a great new addition for two reasons. The first, who better can you learn from than your peers? These breakfasts are all about exchanging ideas, best practices and finding solutions to tough problems.

The second reason, these events are free to all. We will hold them at a location where you can purchase coffee and or breakfast or we warn you in advance to bring it along with you. 

BMA Meet-Up Happy Hours

If you have not been to a BMA Philadelphia happy hour yet you don't know what you are missing. Almost every person who comes to our networking events tells us they can't believe how much fun they had and how friendly everyone is.

What you will find at a BMA Networking event, whether it's at one of our monthly programs or a happy hour, are people engaged in conversations about marketing, life, family, the latest movie, etc.

What you don't find at our events is an environment of a business card exchange. People don't just want to know what you do for a job...they want to know what you do in life.

We hope to see you at our next event!

 

BMA - Your Connection to B2B

News & Blog

A Conversation with Valeria Maltoni, Conversation Agent LLC

May 15th, 2015
Administrator
A hearty Southern breakfast awaited BMA Philly chapter members and visitors who attended a hands-on meeting of the minds where Valeria Maltoni, Founder & CEO, Conversation Agent LLC, shared her...

Brand New Technology Powerhouses Shake Up B2B Marketers at Philly Tech Round-Up

March 21st, 2015
Denise Williams
Challenges facing today's B2B CMO have fueled hot new technologies that disrupt the playing field. Marketers who want to optimize the customer journey from early stage to late stage in the funnel...

Less is more when it comes to an effective marketing plan

January 29th, 2015
Krista Souto
Philadelphia B2B marketers proved their agility as we weathered a date change and the alleged “blizzard of 2015” to come together on January 28th at the Crowne Plaza, King of Prussia for a BMA...
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Upcoming Events

The HUMAN Brand: What's missing in your customer loyalty equation?

September 30, 2015 - 18:30 pm

Changing the way marketers develop, manage and promote products and services to win customer loyalty

FWD:B2B Conference 2015

November 05, 2015 - 08:00 am

Godfrey

Customer journeys, brand stories and how B2B marketers can bring them all together.

Join us for a B2B Odyssey and marketing exhibition – where industry leaders share their experiences in using compelling stories and digital technologies to connect and engage with their customers throughout the buying journey. It’s a day of focused B2B marketing you won’t want to miss.

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