About Us

Begun in 1922 as the National Industrial Advertising Association, the Business Marketing Association today represents a lifetime of expertise in business-to-business marketing and communications. For more than 80 years, the BMA has been the pre-eminent service organization for professionals in this vital industry.

The Philadelphia BMA chapter is dedicated to improving professional skills and networking for business-to-business professionals through hosted educational events, panel discussions, expert guest speakers and social and networking events. The chapter also includes ‘having fun’ in its list of objectives!

Our focus is marketing education and networking. Our events typically follow one of the following formats.

Keynote Presentations

Our premier events are our Keynote sessions. These educational programs feature some of the top B2B marketing minds in the region. Keynote sessions are conducted in a variety of formats, moderated panel sessions, presentation and dinner round table, and are always filled with valuable content about the latest in marketing practice, technology and trends.

BMA Peer-to-Peer Roundtables

The BMA Philadelphia has launched a new series in our programming calendar, the Peer-to-Peer Roundtable Breakfasts. We think this is a great new addition for two reasons. The first, who better can you learn from than your peers? These breakfasts are all about exchanging ideas, best practices and finding solutions to tough problems.

The second reason, these events are free to all. We will hold them at a location where you can purchase coffee and or breakfast or we warn you in advance to bring it along with you. 

BMA Meet-Up Happy Hours

If you have not been to a BMA Philadelphia happy hour yet you don't know what you are missing. Almost every person who comes to our networking events tells us they can't believe how much fun they had and how friendly everyone is.

What you will find at a BMA Networking event, whether it's at one of our monthly programs or a happy hour, are people engaged in conversations about marketing, life, family, the latest movie, etc.

What you don't find at our events is an environment of a business card exchange. People don't just want to know what you do for a job...they want to know what you do in life.

We hope to see you at our next event!

 

BMA - Your Connection to B2B

News & Blog

Brand New Technology Powerhouses Shake Up B2B Marketers at Philly Tech Round-Up

March 21st, 2015
Denise Williams
Challenges facing today's B2B CMO have fueled hot new technologies that disrupt the playing field. Marketers who want to optimize the customer journey from early stage to late stage in the funnel...

Less is more when it comes to an effective marketing plan

January 29th, 2015
Krista Souto
Philadelphia B2B marketers proved their agility as we weathered a date change and the alleged “blizzard of 2015” to come together on January 28th at the Crowne Plaza, King of Prussia for a BMA...

Marketing Executive Breakfast Briefing

November 11th, 2014
Denise Williams
Early birds gathered at the Southern Cross Kitchen in Conshohocken Thursday November 6, 2014 to listen in as industry experts share “A Year in Review.”
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Upcoming Events

BMAPhilly Breakfast Roundtable: Enhancing Your Brand Through Collaboration, a Conversation with Matt Cabrey, Exec. Director of Select Greater Philadelphia

April 22, 2015 - 07:30 am

Smart marketers today are turning to a number of different marketing tools for growth and to drive their businesses forward.  Partnership Marketing is a tool that can contribute to increased brand awareness, product distribution, customer acquisition and program funding.

Join Matt Cabrey, the Executive Director of Select Greater Philadelphia in a breakfast roundtable discussion to learn more on the importance of collaboration, how to attract the right partners, how these actions are bringing success to the city of Philadelphia, and how you can leverage these actions to bring more value to your brand.  

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